:root{
  --ink:#1C1C1A;
  --bone:#F3EFE7;
  --paper:#EDE7DB;
  --red:#AB4E3F;
  --grey:#6E6463;
  --forest:#2E3430;
  --rule:#E1DBCE;
  --rule-dark:#33322F;

  --display:'Cormorant Garamond', Georgia, serif;
  --body:'Spectral', Georgia, serif;
  --label:'Archivo', system-ui, sans-serif;

  --maxw:1140px;
  --gutter:clamp(24px,5vw,64px);
  --section:clamp(104px,14vh,184px);
}

*{box-sizing:border-box;}
html{scroll-behavior:smooth;}

body{
  margin:0;
  background:var(--bone);
  color:var(--ink);
  font-family:var(--body);
  font-size:18px;
  line-height:1.74;
  -webkit-font-smoothing:antialiased;
  text-rendering:optimizeLegibility;
}

.wrap{max-width:var(--maxw);margin:0 auto;padding:0 var(--gutter);}
p{margin:0 0 18px;}
strong{font-weight:500;color:var(--ink);}
em{font-style:italic;}
img{max-width:100%;}

.visually-hidden{
  position:absolute;width:1px;height:1px;padding:0;margin:-1px;
  overflow:hidden;clip:rect(0 0 0 0);white-space:nowrap;border:0;
}

/* ---- logo assets ---- */
.logo-img{display:block;height:auto;width:auto;}
.logo-img-head{height:21px;}
.hero-logo{margin:0;}
.hero-logo-img{width:min(540px,86%);margin:0 auto;}
.footer-img{width:210px;margin:0 auto 32px;}

/* ---- shared editorial atoms ---- */
.section-num{
  margin:0 0 34px;
  font-family:var(--label);
  font-size:11px;
  font-weight:600;
  letter-spacing:.24em;
  text-transform:uppercase;
  color:var(--grey);
}
.section-num::after{
  content:"";
  display:block;
  width:22px;
  height:1px;
  margin-top:16px;
  background:var(--red);
}
.section-num.light{color:#a7a198;}

h2{
  margin:0 0 26px;
  font-family:var(--display);
  font-size:clamp(32px,4.6vw,52px);
  font-weight:500;
  line-height:1.06;
  letter-spacing:.005em;
}
h3{
  margin:0 0 6px;
  font-family:var(--display);
  font-size:26px;
  font-weight:600;
  line-height:1.12;
}
.lead{
  margin:0 0 26px;
  font-family:var(--display);
  font-size:clamp(23px,3vw,32px);
  font-style:italic;
  line-height:1.44;
  color:var(--ink);
}
.lead.light{color:var(--bone);}
.on-dark{color:#cfcabf;}
.light-title{color:var(--bone);}

figure{margin:0;}

/* ============================================================
   HEADER
   ============================================================ */
.site-header{
  position:sticky;top:0;z-index:50;
  display:flex;align-items:center;justify-content:space-between;gap:24px;
  padding:18px var(--gutter);
  background:rgba(243,239,231,.82);
  backdrop-filter:saturate(118%) blur(8px);
  border-bottom:1px solid transparent;
  transition:border-color .3s ease;
}
.site-header.scrolled{border-bottom-color:var(--rule);}
.brandmark{color:var(--ink);text-decoration:none;display:inline-flex;}
.site-nav{display:flex;align-items:center;gap:28px;}
.site-nav a{
  color:var(--grey);
  font-family:var(--label);
  font-size:12px;
  letter-spacing:.16em;
  text-transform:uppercase;
  text-decoration:none;
  padding:4px 0;
  border-bottom:1px solid transparent;
  transition:color .2s ease,border-color .2s ease,background .2s ease;
}
.site-nav a:hover,
.site-nav a.active{color:var(--ink);border-bottom-color:var(--red);}
.site-nav a.nav-cta{
  color:var(--ink);
  border:1px solid var(--ink);
  padding:8px 16px;
}
.site-nav a.nav-cta:hover{background:var(--ink);color:var(--bone);border-color:var(--ink);}

/* ============================================================
   HERO — single centered thesis
   ============================================================ */
.hero{
  position:relative;
  min-height:calc(100vh - 76px);
  display:flex;
  align-items:center;
  padding:clamp(44px,7vh,76px) var(--gutter);
}
.hero-inner{
  width:100%;
  max-width:1220px;
  margin:0 auto;
  display:grid;
  grid-template-columns:minmax(0,.9fr) minmax(0,1.1fr);
  gap:clamp(44px,6vw,84px);
  align-items:center;
}
.hero-lede{max-width:46ch;}
.hero-mark{height:22px;width:auto;display:block;margin:0 0 24px;}
.hero-title{
  margin:0 0 18px;
  font-family:var(--display);
  font-weight:500;
  font-size:clamp(38px,4.7vw,56px);
  line-height:1.04;
  letter-spacing:.005em;
}
.hero-sub{
  margin:0 0 18px;
  font-size:clamp(18px,2.1vw,21px);
  line-height:1.5;
  color:var(--ink);
}
.hero-steps{
  margin:0 0 22px;
  font-family:var(--label);
  font-size:12px;
  letter-spacing:.1em;
  text-transform:uppercase;
  color:var(--grey);
  line-height:1.85;
}
.hero-poetic{
  margin:0 0 26px;
  font-family:var(--display);
  font-style:italic;
  font-size:clamp(19px,2.3vw,24px);
  color:var(--ink);
}
.hero-cta{display:flex;flex-wrap:nowrap;gap:14px;}
.hero-product{margin:0;}
.hero-product img{
  display:block;
  width:100%;height:auto;
  aspect-ratio:16 / 10;
  object-fit:cover;
}

/* ---- buttons ---- */
.btn{
  display:inline-block;
  padding:15px 26px;
  border:1px solid var(--ink);
  font-family:var(--label);
  font-size:12px;
  letter-spacing:.16em;
  text-transform:uppercase;
  text-decoration:none;
  cursor:pointer;
  transition:background .2s ease,color .2s ease,border-color .2s ease;
}
.btn-primary{background:var(--ink);color:var(--bone);}
.btn-primary:hover{background:var(--red);border-color:var(--red);color:var(--bone);}
.btn-secondary{background:transparent;color:var(--ink);}
.btn-secondary:hover{background:var(--ink);color:var(--bone);}

.scroll-cue{
  position:absolute;left:50%;bottom:30px;
  width:24px;height:38px;transform:translateX(-50%);
}
.scroll-cue span{
  position:absolute;top:4px;left:50%;
  width:1px;height:18px;background:var(--grey);
  animation:cue 2.4s ease-in-out infinite;
}
@keyframes cue{
  0%{opacity:0;transform:translateY(-8px);}
  45%{opacity:.9;}
  100%{opacity:0;transform:translateY(16px);}
}

/* ---- step ordinals: mark the three beats as a sequence ---- */
.section-num.step{display:inline-flex;align-items:baseline;}
.section-num.step::after{display:none;}
.step-ord{
  margin-right:.95em;
  font-family:var(--display);
  font-style:italic;
  font-size:1.55em;
  letter-spacing:0;
  text-transform:none;
  color:var(--red);
}

/* ============================================================
   CORRECTION SPINE — fixed margin rail that fills as you climb
   ============================================================ */
.spine-rail{
  position:fixed;
  left:clamp(12px,2.6vw,40px);
  top:50%;
  transform:translateY(-50%);
  width:1px;
  height:min(360px,52vh);
  z-index:40;
  opacity:0;
  transition:opacity .6s ease;
  pointer-events:none;
}
.spine-rail.active{opacity:1;}
.spine-track,
.spine-fill{position:absolute;left:0;top:0;width:1px;}
.spine-track{height:100%;background:var(--rule);}
.spine-fill{height:0;background:var(--red);transition:height .12s linear;}
.spine-tick{
  position:absolute;
  left:-2px;
  width:5px;height:5px;
  border-radius:50%;
  background:var(--rule);
  transform:translateY(-50%);
}

/* ============================================================
   SPLIT SECTIONS (Recognize / Return) — whitespace, no grid lines
   ============================================================ */
.split-section{
  display:grid;
  grid-template-columns:minmax(180px,.8fr) minmax(0,3.2fr);
  gap:clamp(48px,8vw,128px);
  max-width:var(--maxw);
  margin:0 auto;
  padding:var(--section) var(--gutter);
}
.section-label{position:relative;}
.section-label span{
  display:none;
}
.essay{max-width:68ch;}
.essay > p:last-child{margin-bottom:0;}

.story-image{margin-top:64px;}
.story-image img{
  display:block;width:100%;height:auto;
  aspect-ratio:3 / 2;object-fit:cover;
  border-radius:0;
}

.spine{
  margin:40px 0;
  padding:4px 0 4px 26px;
  border-left:2px solid var(--red);
  font-family:var(--display);
  font-size:clamp(24px,3.2vw,32px);
  font-style:italic;
  line-height:1.38;
}

/* ---- Return is the climax: more air, larger display ---- */
.split-section.climax{
  padding-top:calc(var(--section) * 1.18);
  padding-bottom:calc(var(--section) * 1.18);
}
.climax h2{font-size:clamp(38px,5.8vw,64px);line-height:1.02;}
.climax .spine{
  margin:52px 0;
  font-size:clamp(27px,3.8vw,40px);
}

/* ============================================================
   CAPSTONE — the summit line, full-bleed and quiet
   ============================================================ */
.capstone{
  display:flex;
  justify-content:center;
  text-align:center;
  padding:clamp(128px,22vh,260px) var(--gutter);
  background:var(--bone);
}
.capstone-line{
  max-width:24ch;
  margin:0;
  font-family:var(--display);
  font-style:italic;
  font-size:clamp(34px,5vw,58px);
  line-height:1.22;
  letter-spacing:.005em;
}
.capstone-soft{
  display:block;
  margin-top:.55em;
  font-size:.6em;
  line-height:1.4;
  color:var(--grey);
}
.capstone-line.reveal{transition:opacity 1.4s ease, transform 1.4s ease;}

/* ============================================================
   FEATURE BAND (Correct)
   ============================================================ */
.feature-band{
  padding:var(--section) 0;
  background:#F7F2EA;
}
.feature-grid{
  display:grid;
  grid-template-columns:minmax(0,.88fr) minmax(0,1.12fr);
  gap:clamp(48px,7vw,104px);
  align-items:center;
}
.feature-grid .reveal{max-width:58ch;}
.feature-image img{
  display:block;
  width:100%;
  height:auto;
  aspect-ratio:16 / 10;
  object-fit:cover;
}
/* alternate band tint + reversed image/text order for the core-product deep dives */
.feature-band-alt{background:#F3EDE3;}
/* image-left deep dive: widen the left (image) track */
.feature-grid.wide-left{grid-template-columns:minmax(0,1.12fr) minmax(0,.88fr);}
/* image-right deep dive: text left, image right */
.feature-grid.reverse .reveal{order:1;}
.feature-grid.reverse .feature-image{order:2;}

/* image placeholder — Codex drops the real <img> in here */
.img-placeholder{
  display:flex;
  flex-direction:column;
  align-items:center;
  justify-content:center;
  gap:10px;
  text-align:center;
  width:100%;
  aspect-ratio:16 / 10;
  padding:24px;
  border:1px dashed #b9ac95;
  background:repeating-linear-gradient(45deg,#efe8da,#efe8da 14px,#eae2d2 14px,#eae2d2 28px);
  color:var(--grey);
  font-family:var(--label);
}
.img-placeholder > span:first-child{
  font-size:12px;
  letter-spacing:.16em;
  text-transform:uppercase;
}
.img-placeholder-note{
  max-width:42ch;
  font-family:var(--body);
  font-size:13px;
  line-height:1.5;
  color:#8d8980;
}

/* ============================================================
   DARK BAND (Join)
   ============================================================ */
.dark-band{
  padding:calc(var(--section) * .95) 0;
  background:var(--ink);
  color:var(--bone);
}
.rule-quote{
  margin:38px 0 0;
  padding:4px 0 4px 26px;
  border-left:2px solid var(--red);
  font-family:var(--display);
  font-size:clamp(23px,3vw,30px);
  font-style:italic;
  line-height:1.4;
  color:var(--ink);
}

/* ============================================================
   KIT (paper band)
   ============================================================ */
.paper-band{padding:var(--section) 0;background:var(--paper);}
.section-heading{max-width:680px;}
.section-heading .lead{margin-bottom:0;}

.wide-image{margin:72px 0 0;}
.wide-image img{
  display:block;width:100%;height:auto;
  aspect-ratio:16 / 9;object-fit:cover;
  border-radius:0;
}

.kit-grid{
  display:grid;
  grid-template-columns:repeat(4,minmax(0,1fr));
  gap:clamp(28px,4vw,52px);
  margin-top:76px;
}
.kit-item{
  padding-top:22px;
  border-top:1px solid var(--rule);
}
.kit-item p:last-child{margin-bottom:0;}
.kit-count{
  margin:0 0 28px;
  font-family:var(--label);
  font-size:11px;
  letter-spacing:.14em;
  color:var(--red);
}
.kit-sub{
  margin:0 0 14px;
  font-family:var(--label);
  font-size:11px;
  letter-spacing:.1em;
  text-transform:uppercase;
  color:var(--red);
}

.kit-price{
  margin:18px 0 0;
  font-family:var(--label);
  font-size:13px;
  letter-spacing:.02em;
  color:var(--grey);
}
.kit-price strong{font-size:15px;}
.kit-price-alt{color:#9a9389;}

/* waitlist reasons-to-join */
.join-points{
  list-style:none;
  margin:20px 0 0;
  padding:0;
  display:grid;
  gap:10px;
}
.join-points li{
  position:relative;
  padding-left:20px;
  font-family:var(--body);
  font-size:15px;
  line-height:1.5;
}
.join-points li::before{
  content:"";
  position:absolute;
  left:0;
  top:.6em;
  width:7px;
  height:7px;
  background:var(--red);
}

/* ============================================================
   PRACTICE — quiet 2x2, separated by whitespace
   ============================================================ */
.practice-section{padding:var(--section) 0;}
.practice-grid{
  display:grid;
  grid-template-columns:repeat(2,minmax(0,1fr));
  gap:clamp(64px,8vw,120px);
  max-width:var(--maxw);
  margin:0 auto;
  padding:0 var(--gutter);
}
.practice-panel{max-width:54ch;}
.practice-panel p:last-child{margin-bottom:0;}

.practice-copy{margin:30px 0 0;}

/* ============================================================
   ANSWERS — SEO/GEO surface kept visually quiet
   ============================================================ */
.answer-section{
  padding:var(--section) 0;
  background:var(--bone);
  border-top:1px solid rgba(225,219,206,.68);
}
.answer-head{
  max-width:680px;
  margin-bottom:clamp(48px,7vw,76px);
}
.answer-grid{
  display:grid;
  grid-template-columns:repeat(4,minmax(0,1fr));
  gap:clamp(28px,4vw,52px);
}
.answer-item{
  padding-top:22px;
  border-top:1px solid var(--rule);
}
.answer-item h3{font-size:22px;}
.answer-item p{
  color:var(--grey);
  font-size:16px;
  line-height:1.72;
}
.answer-more{
  margin:44px 0 0;
  font-family:var(--label);
  font-size:12px;
  letter-spacing:.14em;
  text-transform:uppercase;
}
.answer-more a{
  color:var(--ink);
  text-decoration:none;
  border-bottom:1px solid var(--red);
}
.answer-more a:hover{color:var(--red);}

/* ============================================================
   JOIN
   ============================================================ */
.join-grid{
  display:grid;
  grid-template-columns:minmax(0,1fr) minmax(300px,420px);
  gap:clamp(40px,6vw,88px);
  align-items:start;
}
.join-copy{max-width:48ch;}
.join-form{display:grid;gap:14px;margin-top:6px;}
.join-form input{
  width:100%;min-height:54px;
  padding:14px 18px;
  border:1px solid #4a4945;
  background:transparent;
  color:var(--bone);
  font-family:var(--body);
  font-size:16px;
}
.join-form input::placeholder{color:#8d8980;}
.join-form input:focus{outline:none;border-color:var(--red);}
.join-form input.invalid{border-color:var(--red);}
.join-form button{
  min-height:54px;
  border:1px solid var(--bone);
  background:var(--bone);
  color:var(--ink);
  cursor:pointer;
  font-family:var(--label);
  font-size:12px;
  letter-spacing:.16em;
  text-transform:uppercase;
  transition:background .2s ease,color .2s ease,border-color .2s ease;
}
.join-form button:hover{background:var(--red);border-color:var(--red);color:var(--bone);}
.join-form button:disabled{cursor:wait;opacity:.7;}
.form-msg{
  min-height:1.4em;margin:4px 0 0;
  color:#cfcabf;
  font-family:var(--display);
  font-size:17px;
  font-style:italic;
}
.form-msg.error{color:#e0a99f;font-family:var(--label);font-size:13px;font-style:normal;letter-spacing:.04em;}
.form-msg.ok{color:var(--bone);}
.form-consent{
  margin:8px 0 0;
  font-family:var(--label);
  font-size:11px;
  letter-spacing:.03em;
  line-height:1.5;
  color:#8d8980;
}
.form-consent a{color:#cfcabf;text-decoration:underline;text-underline-offset:2px;}
.form-consent a:hover{color:var(--bone);}

/* ============================================================
   FOOTER
   ============================================================ */
.site-footer{
  padding:96px 0 108px;
  background:var(--forest);
  color:var(--bone);
  text-align:center;
}
.footer-lines{
  display:flex;flex-wrap:wrap;justify-content:center;
  gap:12px 30px;
  list-style:none;margin:0 auto 30px;padding:0;
  color:#cdd1cb;
  font-family:var(--display);
  font-size:18px;
  font-style:italic;
  line-height:1.6;
}
.footer-lines li:not(:last-child)::after{
  content:"";display:inline-block;
  width:1px;height:16px;margin-left:30px;
  vertical-align:middle;background:#7c8a7e;
}
.footer-fine{
  margin:0;
  color:#93a094;
  font-family:var(--label);
  font-size:11px;
  letter-spacing:.22em;
  text-transform:uppercase;
}
.footer-nav{
  display:flex;
  flex-wrap:wrap;
  justify-content:center;
  gap:10px 22px;
  margin-top:26px;
}
.footer-nav a{
  color:#aeb6ad;
  font-family:var(--label);
  font-size:11px;
  letter-spacing:.18em;
  text-transform:uppercase;
  text-decoration:none;
  border-bottom:1px solid transparent;
  transition:color .2s ease,border-color .2s ease;
}
.footer-nav a:hover{color:var(--bone);border-bottom-color:#b76b61;}

/* legal/doc page niceties */
.doc .updated{
  margin:0 0 8px;
  font-family:var(--label);
  font-size:11px;
  letter-spacing:.16em;
  text-transform:uppercase;
  color:var(--grey);
}
.doc ul,.doc ol{margin:0 0 18px;padding-left:1.2em;}
.doc li{margin:0 0 9px;}
.doc address{font-style:normal;}
.doc a{color:var(--ink);text-decoration:underline;text-underline-offset:2px;text-decoration-color:var(--rule);}
.doc a:hover{text-decoration-color:var(--red);}

/* ============================================================
   ABOUT / CONTENT PAGE (/about)
   ============================================================ */
.doc{max-width:760px;margin:0 auto;padding:clamp(72px,10vh,128px) var(--gutter) var(--section);}
.doc-head{margin-bottom:clamp(40px,7vh,80px);}
.doc-head .lead{margin-bottom:0;}
.doc-image{
  width:min(100%, 760px);
  margin:clamp(34px,6vw,56px) 0 clamp(48px,7vw,76px);
}
.doc-image img{
  display:block;
  width:100%;
  height:auto;
  aspect-ratio:16 / 10;
  object-fit:cover;
}
.doc-image-hero{margin-top:0;}
.doc h2{margin-top:clamp(56px,8vh,88px);}
.doc h2:first-of-type{margin-top:0;}
.doc h3{margin-top:32px;font-size:22px;}
.doc .note{margin-top:18px;color:var(--grey);font-size:15px;font-style:italic;}
.isnot{display:grid;grid-template-columns:1fr 1fr;gap:clamp(32px,5vw,56px);margin:30px 0 0;}
.isnot h3{
  margin:0 0 16px;
  font-family:var(--label);
  font-size:12px;
  font-weight:600;
  letter-spacing:.16em;
  text-transform:uppercase;
}
.isnot .is h3{color:var(--forest);}
.isnot .isnt h3{color:var(--red);}
.isnot ul{margin:0;padding-left:1.05em;}
.isnot li{margin:0 0 11px;}
.faq{margin-top:8px;}
.faq dt{
  margin:36px 0 8px;
  font-family:var(--display);
  font-size:23px;
  font-style:italic;
  line-height:1.3;
}
.faq dt:first-child{margin-top:0;}
.faq dd{margin:0;}
@media(max-width:600px){
  .isnot{grid-template-columns:1fr;gap:24px;}
}

/* ============================================================
   THE METHOD — four concrete steps
   ============================================================ */
.method-band{padding:var(--section) 0;}
.method-head{max-width:640px;}
.method-grid{
  display:grid;
  grid-template-columns:repeat(4,minmax(0,1fr));
  gap:clamp(28px,4vw,52px);
  margin-top:clamp(48px,6vw,72px);
}
.method-step{padding-top:22px;border-top:1px solid var(--rule);}
.method-step .num{
  margin:0 0 16px;
  font-family:var(--display);
  font-style:italic;
  font-size:34px;
  line-height:1;
  color:var(--red);
}
.method-step h3{margin:0 0 10px;font-size:23px;}
.method-step p{margin:0;font-size:16px;line-height:1.62;}

/* ============================================================
   YOUR FIRST CORRECTION — a ledger-page walkthrough
   ============================================================ */
.first-band{padding:var(--section) 0;background:var(--paper);}
.first-head{max-width:640px;}
.fc-panel{
  max-width:720px;
  margin:clamp(40px,5vw,56px) 0 0;
  padding:clamp(32px,5vw,56px);
  background:var(--bone);
  border:1px solid var(--rule);
}
.fc-list{list-style:none;margin:0;padding:0;counter-reset:fc;}
.fc-list li{
  position:relative;
  padding-left:46px;
  margin:0 0 22px;
  font-family:var(--display);
  font-size:clamp(19px,2.2vw,23px);
  line-height:1.4;
}
.fc-list li:last-child{margin-bottom:0;}
.fc-list li::before{
  counter-increment:fc;
  content:counter(fc);
  position:absolute;left:0;top:.05em;
  font-style:italic;
  font-size:20px;
  color:var(--red);
}

/* ============================================================
   WHAT IT IS NOT
   ============================================================ */
.not-band{padding:var(--section) 0;}
.not-head{max-width:640px;}
.not-grid{
  display:grid;
  grid-template-columns:repeat(3,minmax(0,1fr));
  gap:clamp(18px,3vw,28px) clamp(28px,4vw,48px);
  margin-top:clamp(40px,5vw,60px);
}
.not-item{
  padding-top:18px;
  border-top:1px solid var(--rule);
  font-family:var(--display);
  font-style:italic;
  font-size:clamp(20px,2.4vw,26px);
  line-height:1.2;
}
.not-item .x{font-style:normal;color:var(--red);margin-right:.45em;}

/* ============================================================
   EVIDENCE & HONESTY
   ============================================================ */
.evidence-band{padding:var(--section) 0;background:var(--paper);}
.evidence-inner{max-width:680px;}
.evidence-inner p{font-size:clamp(18px,2vw,20px);line-height:1.62;}
.evidence-inner p:last-child{margin-bottom:0;}

/* ============================================================
   REVEAL
   ============================================================ */
.reveal{
  opacity:0;transform:translateY(20px);
  transition:opacity 1s ease, transform 1s ease;
}
.reveal.in{opacity:1;transform:none;}

/* ============================================================
   RESPONSIVE
   ============================================================ */
@media(max-width:1040px){
  .spine-rail{display:none;}
}

@media(max-width:920px){
  .split-section{grid-template-columns:1fr;gap:28px;}
  .feature-grid,
  .feature-grid.wide-left{grid-template-columns:1fr;gap:44px;}
  /* product-forward on mobile: image above text for the core deep dives */
  .feature-grid.reverse .reveal{order:2;}
  .feature-grid.reverse .feature-image{order:1;}
  .practice-grid{grid-template-columns:1fr;gap:56px;}
  .answer-grid{grid-template-columns:repeat(2,minmax(0,1fr));gap:40px;}
  .kit-grid{grid-template-columns:repeat(2,minmax(0,1fr));gap:40px;}
  .join-grid{grid-template-columns:1fr;gap:40px;}
}

@media(max-width:600px){
  body{font-size:17px;}
  .site-header{flex-direction:column;align-items:flex-start;padding:14px 22px;}
  .site-nav{width:100%;gap:16px;overflow-x:auto;}
  .site-nav a{font-size:11px;letter-spacing:.1em;white-space:nowrap;}
  .hero{min-height:auto;padding:72px 22px 76px;}
  .hero-desc{font-size:10px;letter-spacing:.26em;}
  .scroll-cue{display:none;}
  .answer-grid{grid-template-columns:1fr;gap:24px;}
  .kit-grid{grid-template-columns:1fr;gap:0;}
  .kit-item{padding:22px 0 0;margin-top:8px;}
  .kit-item:first-child{margin-top:0;}
  .footer-lines{display:block;}
  .footer-lines li{margin-bottom:10px;}
  .footer-lines li:not(:last-child)::after{display:none;}
}

@media(prefers-reduced-motion:reduce){
  html{scroll-behavior:auto;}
  .reveal{opacity:1;transform:none;transition:none;}
  .scroll-cue span{animation:none;}
  .spine-rail{display:none;}
}

/* ---- conversion-module responsiveness ---- */
@media(max-width:920px){
  .hero{min-height:auto;padding:96px var(--gutter) 72px;}
  .hero-inner{grid-template-columns:1fr;gap:40px;}
  .hero-lede{max-width:none;}
  .hero-cta{flex-wrap:wrap;}
  .method-grid{grid-template-columns:repeat(2,minmax(0,1fr));gap:36px;}
  .not-grid{grid-template-columns:repeat(2,minmax(0,1fr));}
}
@media(max-width:600px){
  .hero{padding:80px 22px 64px;}
  .hero-cta{gap:10px;}
  .hero-cta .btn{flex:1 1 auto;text-align:center;}
  .method-grid{grid-template-columns:1fr;gap:0;}
  .method-step{padding:22px 0 0;margin-top:6px;}
  .method-step:first-child{margin-top:0;}
  .not-grid{grid-template-columns:1fr;gap:0;}
  .not-item{padding:16px 0 0;margin-top:6px;}
  .not-item:first-child{margin-top:0;}
  .fc-list li{font-size:18px;padding-left:38px;}
}